MBA participant Mitch van de Hoven
- Mitch van de Hoven
- Manager Food Safety and Quality at Superunie
“This MBA programme transforms short-term thinking into a strategic 5 to 10-year vision for the future.”
Mitch van de Hoven, Manager Food Safety and Quality at Superunie, wanted to deepen his strategic leadership within the agri-food sector. He enrolled in the Executive MBA in Food & Agribusiness and describes the combination of theory and practice as a unique experience.
This MBA programme seamlessly integrates theory with practice, providing an insightful glimpse into the academic world. Immersed in this innovative environment, my perspective has shifted from a short-term outlook to a long-term view of 5 to 10 years. I now recognise the imminent changes ahead, prompting me to engage my colleagues in discussions about our future. For instance, I once thought the protein transition was far off, but my time at Wageningen revealed we are closer to a tipping point than I realised.
“Wageningen opened my eyes to the imminent protein transition, inspiring me to drive awareness within my company.”
The cohort setup is another significant advantage. Collaborating with diverse professionals - from plant breeders to retailers and bankers - has forged strong bonds and expanded my network. This dynamic environment encourages us to challenge each other's views, leading to deeper insights into our respective fields. For example, a discussion with a plant breeder about retailer preferences helped both of us understand the trade-offs in our industries, insights we may not have otherwise gained."