Health benefit substantiation for food reformulation
The food industry continuously strives to develop healthier products that align with consumer expectations and evolving regulations. WUR supports companies to reformulate their products with trusted, evidence-based health benefit substantiation.
The food industry plays a key role in supporting healthier diets. Their products need to comply with regulations, and deliver health benefits. However, developing products with proven health benefits is complex. That is where WUR can assist. Our experts combine advanced knowledge of food formulation with evidence-based health testing to support partners from concept to substantiation. This includes in-vitro screening, clinical study design and execution, and comprehensive research reporting. Our integrated approach helps partners demonstrate real health effects, gain regulatory approval, and earn consumer trust and stay ahead in an evolving food landscape.
Discover our expertises
In vitro research into food and human health
We research the impact of food on human health using advanced in vitro models, nutrient analysis, and biological simulation. Our work supports industry innovation and regulatory approval.

Biosensing and diagnostics solutions
We develop and implement smart diagnostic solutions that deliver fast, accurate insights into safety and quality, across sectors. Our tests detect, among other things, toxins, microorganisms, pesticides and antibiotics.

Clinical nutrition trials for proven health benefits
We conduct clinical nutrition trials that help the food industry scientifically demonstrate health benefits of ingredients or products and translate them into market value.

Protein technology
We investigate and enhance the functionality of plant and animal proteins to support the development of tastier, higher-quality and more sustainable food products.


In vitro research into food and human health
We research the impact of food on human health using advanced in vitro models, nutrient analysis, and biological simulation. Our work supports industry innovation and regulatory approval.

Biosensing and diagnostics solutions
We develop and implement smart diagnostic solutions that deliver fast, accurate insights into safety and quality, across sectors. Our tests detect, among other things, toxins, microorganisms, pesticides and antibiotics.

Clinical nutrition trials for proven health benefits
We conduct clinical nutrition trials that help the food industry scientifically demonstrate health benefits of ingredients or products and translate them into market value.

Protein technology
We investigate and enhance the functionality of plant and animal proteins to support the development of tastier, higher-quality and more sustainable food products.
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Why partner with WUR

We offer you
- Integrated support from formulation to health demonstration
- In-house facilities for in vitro and human nutrition studies
- In-depth expertise in regulatory and market requirements
- Proven track record in substantiating health claims
- Faster burden of proof through efficient R&D pipelines
Contact us
Wageningen works at the interface between fundamental and industrially driven applied research, together with industrial partners. If you are interested in collaborating with us, please contact us.
ing. JJCF (Jeroen) van Bon
Business Development Manager
Focus areas
Fermentation and bioprocessing
Fermentation is a powerful method for next-gen food production. We support companies to design scalable, efficient and sustainable fermentative processes, from strain to scale.
Biobased or renewable materials and plastics
Industry demands materials and plastics that are sustainable, circular, fossil-free and safe.
We help manufacturers develop those materials without compromising on quality or economic viability. With over thirty years of experience, we develop high-performance, renewable materials based on biomass and side streams, such as agricultural and forestry residues.
Health benefit substantiation for food reformulation
The food industry continuously strives to develop healthier products that align with consumer expectations and evolving regulations.
Wageningen University & Research supports companies to reformulate their products with trusted, evidence-based health benefit substantiation.
Biobased chemicals for safe and circular materials
ndustries face growing pressure to replace persistent and harmful substances with safe and sustainable alternatives. We closely work together with businesses to create and implement new circular materials that are non-hazardous and mechanically, or chemically, recyclable or (bio)degradable to the highest content possible.
We develop biobased chemicals and materials that are renewable, non-toxic and compliant with future regulations. Our techno-economic analyses make sure they’re also economically viable.
Ingredient flexibility for smarter food reformulation
Ingredient flexibility is becoming essential as costs rise, ingredients change and sustainability targets grow.
Food producers need to reformulate, but without losing taste, texture or processing performance. Wageningen University & Research helps make that possible.
Industrial and agricultural water solutions
Water scarcity, rising treatment costs, rising energy consumption, and stricter environmental rules. These are the main challenges industries and agricultural businesses face when it comes to their water usage.
We help to overcome these challenges by developing water technologies that reduce costs, support regulatory compliance, and improve sustainability.
Fermentation and bioprocessing
Fermentation is a powerful method for next-gen food production. We support companies to design scalable, efficient and sustainable fermentative processes, from strain to scale.
Biobased or renewable materials and plastics
Industry demands materials and plastics that are sustainable, circular, fossil-free and safe.
We help manufacturers develop those materials without compromising on quality or economic viability. With over thirty years of experience, we develop high-performance, renewable materials based on biomass and side streams, such as agricultural and forestry residues.
Health benefit substantiation for food reformulation
The food industry continuously strives to develop healthier products that align with consumer expectations and evolving regulations.
Wageningen University & Research supports companies to reformulate their products with trusted, evidence-based health benefit substantiation.
Biobased chemicals for safe and circular materials
ndustries face growing pressure to replace persistent and harmful substances with safe and sustainable alternatives. We closely work together with businesses to create and implement new circular materials that are non-hazardous and mechanically, or chemically, recyclable or (bio)degradable to the highest content possible.
We develop biobased chemicals and materials that are renewable, non-toxic and compliant with future regulations. Our techno-economic analyses make sure they’re also economically viable.
Ingredient flexibility for smarter food reformulation
Ingredient flexibility is becoming essential as costs rise, ingredients change and sustainability targets grow.
Food producers need to reformulate, but without losing taste, texture or processing performance. Wageningen University & Research helps make that possible.
Industrial and agricultural water solutions
Water scarcity, rising treatment costs, rising energy consumption, and stricter environmental rules. These are the main challenges industries and agricultural businesses face when it comes to their water usage.
We help to overcome these challenges by developing water technologies that reduce costs, support regulatory compliance, and improve sustainability.
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